What is an Autoresponder?
Auto-responder - A programme that sends out email messages to a specified list at a specified time.
Do I Need an Autoresponder?
Every online business should be making use of an auto-reponder service because it provides
full Internet marketing list management software at a zero or low cost.
Every business has customers. A good auto-responder service will make keeping in touch with your
clients a lot easier. In addition it gives your business an air of professionalism. With this list management
tool you can make sure that your clients will never again miss that special offer or that valuable advice
that they will appreciate from you. The auto-responder is a powerful customer realations tool and
using any auto responder service is a profitable business desicion.
Build Customer List
In addition to keeping in contact with your existing customers, you can use your auto responder to grow your
business. By placing your an opt-in form on your website and offering a free newsletter containing valuable advice or discount
offers, you can add new clients to your business automatically every week.
Which Autoresponder Service?
Above all you want a reliable and easy to use service. ExpressResponse.net is just that. Within less than a
minute you can sign up and receive your "instant plugin", place it on your website and start building your list.
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The entry level is free and you can build your business with it until you feel ready to move over to the
Adding your messages is easy, and fast. You can add a whole sequence of up to fifty messages on one form,
making this the easiest and fastest autoresponder software on the planet !
Nobody likes getting unrequested emails, especially people trying to sell us something. Individuals and companies
that keep sending out such unwanted emails lose there good reputation and respect. Slowly everyone blocks their emails
and makes complaints.
ExpressResponse.net protects your reputation by ensuring that your subscribers have confirmed their
request for information. In addition every email has an unsubscribe link to enable them to cancel if they wish.
These are now features required by law and they protect you and your reputation from any false accusations
which would otherwise harm your reputation and your business.
Very Easy Set-up of Auto Responder
After signing up for your free ExpressResponse account, you can imeddiately copy your plugin code and place
it on the website or blog. This will start your subscriber aquisition and help you to build your subscriber lists.
Here are three types of websites:
1) A SimplePage webpage.
This is a free hosting site run by SimplePage.net
For SimplePage we have a very simple code plugin which looks like:
The "er" just stands for E
The "200" is the width of your opt-in form. You can make this wider if you like.
So changing it to [er350] will make the form 350px wide.
The campaign code, in this case: "uk96k1978a9172j96xy" is unique to your campaign - so don't change that at all.
In your SimplePage, just paste this code in where you want it to appear.
You can use the usual positioning and format buttons that you have within the SimplePage
editor. i.e. "center" , "right justified" , "left justified" , "right with text flow"
or "left with text flow".
Once pasted in using the SimplePage Editor, when the page is veiwed by a visitor,
they will see your op-in form and when they add in their name and email address, the powerful
ExpressResponse system will handle the details and place them on the relevant campaign list.
2) A Wordpress Blog.
With a wordpress blog you have areas called widgets where you can place the Express Response plugin code.
You need to use the plain text
widget - you will find these in your control panel.
The widget positioning varies according to the theme that you are using. There is no width adjustment
on this code because it will free flow to the width of your widget - just adjust the width of widget.
The SimplePage Short code will NOT work in Wordpress, you need to use the standard (longer) plugin code,
just copy and paste it into your plain text widget box. Job Done!! Simple !!!
Your full List Building Software is installed !
3) A Standard HTML Website.
Again this is a simple copy an paste. Just take your plugin code, open yout HTML editor
find the place where you want to insert the opt-in form and paste the code.
If you want to restrict the width just surrond the code with a pair of <div> tags and
apply a width setting like this: <div style="width:300px;"> Plugin Code </div>
That's it, save the file FTP it to your server and you have your autoresponder set up to
build your list.
Build Trust and Make Sales
Now is the time to start writing your messages.
This is the fun part!
Just remember: once this is set up, every person that comes to collect your free offer will
also get the sequence of messages you are about to enter.
Your first message should should welcome them and remind them of the value of the free gift you are
making them and should also contain a download link for your free offer. If your free offer is a PDF book,
then you can host it on many free hosting servers.
Your first message should also encourage them
to look out for your next communication. Then you write some more messages...
So you want to give a good mix of useful advice, cheery comment and product recommendations.
It is these product recommendations that will earn you a commission. The more subscibers you have
to your free offer, the more people will have to be able to promote other products and earn a commission.
You don't need to set up all 50 messages, because each message will go out evey 2 days - unless you set
the delay time to longer. This means that if you do the first ten, you then have about 20 days before you
need write any more.
In addition to the sequenced messages, you can also send out broadcast messages to individual campaigns
or to all of your subscribers . This is a method used by many Internet marketers to keep sending out the
new products that come on Clickbank and other platforms.
The broadcats message also enables you to get an immediate message out about a new product you are lanching
or to highlight a special post in your blog etc.
Using this facility properly can increase your earnings. You can use a couple of broadcats to build up
interest in the offer before the event and then when the offer is launched you add your special bonuses,
making your customers feel 'exclusive'.
Enjoy Your List Building Software Tool
ExpressReponse is being used my many internet marketers because it is so much cheaper to use than
competitors like AWeber, GetResponse and iContact. However more importantly it is a very fast and
easy to use auto responder software which helps you build subscriber lists
assuring you of increasing your earnings of internet income.
So sign up now, start building your list and earning a healthy income.
Click here for Free Account.